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Join us for a special talk with Patrick Lee, Director of Frieze Seoul.

Frieze is one of the world's leading contemporary art platforms, bringing together galleries, artists and collectors through international art fairs and cultural initiatives. Patrick Lee was in charge bringing it to Seoul in 2022 and has since been leading the art fair, creating a global art hub for Asia. At his talk he will reflect on the process of bringing a global art brand into a local ecosystem, and navigating the intersection of art, culture and business. About having a vision and seeing it come to live. And why Seoul is perfect place to create a unique experience.

More details and registration to follow!